Tag: Social News

What is Social Media?

Posted by – June 1, 2009

Kimberly Bock asked:


What is Social Media, according to Google:

These are the results for “define social media”..(these definitions may vary with time)



A category of sites that is based on user participation and user-generated content. They include social networking sites like LinkedIn or Facebook, social bookmarking sites like Del.icio.us, social news sites like Digg or Reddit, and other sites that are centered on user interaction.

The term social media describes media that is posed by the user and can take many different forms. Some types of social media are forums, message boards, blogs, wikis and podcasts. Social media applications include Google, Facebook and YouTube.

Software tools that allow groups to generate content and engage in peer-to-peer conversations and exchange of content (examples are YouTube, Flickr, Facebook, MySpace etc)



You’ll notice, as you read through each definition, that you’re receiving explanations by examples.

Social Media not new, it’s a buzz term by marketers. It has existed for numerous years.

In fact, the first email ever sent, the first website ever created, the microblogging tools we use, commenting, and every other form of interaction with people on a global scale or in your backyard by way of the internet, has been by the use of what is referred to as Social Media today.

What is Social Media, according to Wikipedia:



Social media is the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings. The term most often refers to activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio.

This interaction, and the manner in which information is presented, depends on the varied perspectives and “building” of shared meaning among communities, as people share their stories and experiences.

What is Social Media, according to other ndividuals:

You say, “Certainly the well known authors have provided clear definitions.”

Let’s take a look:

Robert Scoble says, “Compare it to what’s come before.”

Chris Heuer says, “Social Media is redefining how we relate to each other as humans and how we as humans relate to the organizations that serve us. While it is commonly represented by blogs, podcasts, vlogs, wikis, user generated content and social networks, it is not about those specific things as much as it is about what happens around and because of those things.”

Mark Dykeman says, “Social media are the means for any person to:  publish digital creative content; provide and obtain real-time feedback via on-line discussions, commentary, and evaluations; and incorporate changes or corrections to the original content.”

What is Social Media Really?



Social Media is a verb. An action term. Not a noun.

“Media” is and always has been the singular form of “Medium” which means storage and transmission tools used to store and deliver information or data.

Add the word “Social” and it means you & I interacting, communicating, exchanging information..SOCIALIZING.

That being said, the simple and understandable definition of Social Media is..(drumroll please)

“The use of internet platforms and tools which enable interaction and communication between users.”



Update me when site is updated

Social Media Optimization Can Make Your Social Media Campaign Successful

Posted by – April 25, 2009

Cliff Posey Jr asked:


The social media optimization, popularly referred as SMO, is a technique of bringing forth publicity and success with the help of social media indulgence, online community activation and social websites. The SMO techniques comprise of implementing social news, articles, blogs, RSS feeds and even third group social functionalities such as videos and audios. The Social Media Optimization is primarily connected to the search engine online marketing strategies, but varies in many ways.

The main benefit of social media optimization is the implementation of improved web page rankings to attain more traffic flow. The social media optimization plays a major technical base to viral advertising and marketing promotion. The main technique of publicity in viral marketing is the usage of social bookmarking networks and video-audio sharing networks. Other techniques include the act of blogging that brings up a huge traffic and leads to publicity.

The social media optimization is an integral part of ORM (Online Reputation Management) or the SERM (Search Engine Reputation Management) for the entire organization of an online business. Researches show that more than eighty percentages of Internet surfers possess an online web profile in at least a single social network-managing site. The main reason for this is to get connected with their friends and families. However, there are other communities, who are just interested in attracting people to promote their business with these networks. The connection to these social bookmarking sites will attain popularity without any extensive effort from your end.

Attaining your website popularity is not as easy as it seems to be. First, you need to understand the basic techniques behind the creation of a successful website. The internet is an area that includes countless number of websites and therefore you need to hold a good reason to explain the visitors on the purpose of visiting your website. Almost all websites are similar in appearance and unless the public finds unique information on a particular website, they will not actively get involved with the site.

A collection of informative blogs and articles on your website helps to increase the popularity of your website on the Internet. With the help of social bookmarking, you can make your blogs travel at a faster rate through the Internet. You will be able to place a connecting link at the bottom portion of your blog as soon as you change to be a constant blogger. This in turn helps you in bringing huge traffic to your website. You can even employ other websites to utilize your content, if they are ready to offer a connective link to your website. This also helps you attain fame in the industry.

Overview:

Examine and understand the prevailing competition on online marketing before to indulge in social media optimization. With thorough knowledge and implementation of social media optimization techniques, you can expect miraculous success in your marketing space. You will find the benefits of social media optimization with the proper application of your knowledge and internet marketing techniques. Undoubtedly, the social media optimization with social bookmarking will take you to the peak of success.



Update me when site is updated